Event marketing

More and more companies are coming to the conclusion that business events must be part of an optimal marketing mix. Read here how you can efficiently use event marketing as a supporting communication tool.  

The first step in improving your next event is holding an event debrief: an essential step in between taking a breath and diving into your next event.

Including some ways of interactivity during your event is a great way to set your event apart, to inform your audience in an engaging and fun way and to add a personal touch to it.

When organising an event, you want your guests to have a great experience. However, this can sometimes be quite difficult when you’re on a strict budget. Luckily, there are multiple ways of keeping the costs to a minimum without reducing the fun; here are 3 tips to save money!

In a world where digital communication is increasing, how can we use the opportunities that online communication offers today to further increase the impact of our event? This is very simple: You encourage your guests to share their experience online during the event, for example on Instagram.


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